Glambot® at KITS.ca's Canada Day Party in Vancouver
KITS.ca celebrated Canada Day with Steve Aoki and Glambot®. Watch the highlight reel from Vancouver's sunniest party of the summer.
What Makes a Brand Activation Actually Work: 3 Principles from Activation Lab Vancouver
Most brand activations are designed to look good. The ones people remember are designed to be felt. Fresh from leading a roundtable at SponsorshipX Activation Lab during FIFA World Cup 26 Vancouver, here are three principles that separate activations people remember from ones they walk past.